Behind the Growth
Not everyone makes the news. But behind every growth-driving experience, product, and transformation are experts who shaped the outcome.
Behind the Growth is a podcast for digital leaders and those aspiring to become one. Each episode celebrates remarkable individuals, and our candid conversations focus on their struggles, wins, and lessons learned you won’t find anywhere else.
Check Out the Latest Episodes
- September 12, 2023
Strategizing & Scaling Agile Transformation
In the latest episode of Behind the Growth, host Mudassar Malik engages in a candid conversation with Sorin Hogiu, an Agile Transformation Leader. Sorin’s
- August 24, 2023
Harnessing AI for Engagement and Adoption
Join host Imran Mian in this captivating episode of Behind the Growth as he dives deep into the world of AI and digital engagement
- August 2, 2023
The Intersection of AI and Digital Customer Experience
In this episode of Behind the Growth, host Mudassar Malik sits down with Chris Madan, VP of Digital Sales & Service at TELUS. Chris
- July 20, 2023
The Do’s and Don’ts of Digital Business
In this episode of Behind the Growth, Imran sits down with Corby Fine, a marketing leader, to discuss the ever-evolving world of digital. Corby
- July 4, 2023
The Power of People & Culture
Join Mudassar Malik in this episode of Behind the Growth as he sits down with Gaurav Bhatia, CMO at PenFed Credit Union, to uncover
- June 14, 2023
Embracing Change and Cultivating CSR
In this episode of the Behind the Growth podcast, we delve into the insightful perspectives of Faisal Kazi, the President and CEO at Siemens
- May 29, 2023
The Impact of Inclusive Communication
In this episode, host Mudassar Malik sits with Laura McCutchan, a seasoned UX design leader with experience in various web designer roles. Laura emphasizes
- May 16, 2023
Pricing for the Win
Pricing is complex but one of the biggest growth levers–even in a dire economy, and it continues influencing customer decisions. So invest in getting
- May 3, 2023
Humanizing Digital Transformation
In this episode of Behind the Growth, we are joined by Saeed Otufat-Shamsi, the Director of Information Services at TELUS, to discuss all things
- April 19, 2023
Tools, Community, and Support for Canadian Startups
With over 900,000 businesses in Canada and 95,000 new companies registered every year, it’s clear that the Canadian startup scene is booming. Adding to
- April 5, 2023
Shifting Mindset to Drive Better Results
What is the difference between a good and a great company? Mindset! While building a high-performing team is important, true success comes from a
- March 24, 2023
The Essentials of High-Performing Teams
A high-performing team is a reflection of its leader and vice versa. And according to our guest Lino Caccavelli, VP of Direct Financial Services
- March 10, 2023
Top 5 Go-To-Market Challenges
You don’t have a sales, marketing, customer success, or product problem. You have a Go-To-Market problem. Recognizing this requires a shift in mindset: you
- January 26, 2023
Successfully Navigating the Entrepreneurial Journey
Starting a business or finding the right people to support your idea may not be that challenging, but growing your business is tricky as
- January 20, 2023
Innovating in a Highly Regulated Industry
Lionel Messi said, “It took me 17 years and 114 days to become an overnight success.” But it doesn’t seem like that from the
- January 19, 2023
Prioritizing Customer and Employee Experience
Growing a business is like preparing a delightful dish. And just like you can’t bake a cake without the right ingredients, you can’t grow
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